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Jason Jones ICF-MN fills my bucket!! I look forward to the in person meetings to connect with my tribe of coaches and enjoy the way of being only coaches embody. It energizes me.
Bev Lutz ICF membership provides incredible professional networking opportunities, professional and personal growth, and opportunities to explore my strengths as I volunteer in service of my profession.  My chapter really helps me stay current with coaching, thought leadership, and learn-n-earn (CEU’s) from professional development events.  But it’s the supportive coach-friends and collaborators who have made membership for me priceless. //

Irene Kelly

Being a member of ICF offers me the opportunity for certification by the industry professional standard bearer; being a member of ICF Minnesota connects me to my professional peers for networking and collaboration.  Membership in both establishes me as “credible” and provides me opportunities to learn and grow.


Mary Kay Delvo  

Being a member of ICF-Minnesota helps me continue to bring my 'best self' to my clients.

Trish Perry ICF-MN gives me a place to authentically connect and share with other coaches. I have created long lasting friendships, collaborations and mentorships that have profoundly enriched my life and my business. //
Ann Marie Forshay ICF MN has provided me with crucial connections to other entrepreneurs and colleagues who share similar goals and challenges in their businesses. It's a welcoming place full of great ideas that have moved me forward both professionally and personally. //
Sara Krisher ICF Minnesota is the place to be if you're a coach or you're interested in the coaching profession. We come together to connect, grow and give because we are stronger together than we are apart. //
Lance Hazzard I chose to get involved with the ICF Minnesota Chapter to be part of a community of coaches who help our clients grow and achieve their goals. This organization brings great content to our coaching community and enables opportunities to learn and collaborate in multiple ways. //

HomeNovember 2017 Catalyst
ICF Minnesota Catalyst

November 2017
Volume 23   Issue 23  Fall 2017    

In This Issue...

1. President's Letter
2. November 9th Webinar - Demystifying the ICF Credentialing Process
3. November 28th In-Person Meeting - Become a Parent Coach, Ignite your Passion, and Make a Meaningful Difference

4. Booming Business Blueprint - Five Ways to Stay Connected with Prospective Clients
5. Global News
6. Regional News
7. Chapter News
8. Member Announcements

Thank you to our Silver Partners

Thank you to our Bronze Partners


The Coaching Hour Live

President's Letter - November 2017

Sara Krisher, ACC
ICF Minnesota President

Every year we submit a Chapter Activity Report to ICF Global and I recently completed the submission. I thought maybe you’d appreciate knowing what we’ve been up to this year. The following is a bulleted list, but if you’d like more information about any of it please don’t hesitate to reach out.

• Defended the profession of coaching when the Board of Psychology proposed a revised definition.
• Ruthie Godfrey, Jennie Antolak, and Sara Krisher formed a tactical team. The result was positive to protect the profession of coaching.
• Participated in a panel discussion at the MNODN. (Minnesota Organization Development Network) John Owens, Past President did a wonderful job of representing ICF MN.
• Conducted a survey which went to all members and nonmembers to determine programming needs. Deb Johnson is leading a cross functional team to incorporate findings and develop the 2018 programming calendar.
• Supported the formation of the LCST Committee. (Leadership and Coaching for Social Transformation) The LCST Committee lead the May Chapter In-person event and more to come from this group.
• Created an Annual Partnership plan meant to highlight coaches and businesses. Maria Johnson is working to refine the Partnership and Sponsorship plan for 2018.
• Undergoing a website change and upgrade which will enhance user experience while saving the chapter $2,500 annually. Trish Perry is leading this website change team and appointed Christopher Johnson PM.
• Attended both the Global Leadership Forum in Poland and the Converge Conference in DC. Sara Krisher and Shari Fruechte represented ICF MN and brought back valuable info.
• Awarded the ‘Gaston’ award to Dana Kadue for 2017. The former Gaston winners and President-Elect, Shari Fruechte selected the winner.
• Continued the Board of Directors coach mentoring program and paired board leaders with coaches. Thank you to all coaches who support our board leaders.
• Administered an anonymous board satisfaction survey to make sure board members are heard. Thank you to Bev Lutz who continually offers her confidential service.
• Simplified the language and steps to become a member on our website. Tim Signorelli was instrumental in making this happen.

This is not an all-inclusive list, but I think it’s important for you to know just how hard our board works to make this Minnesota Chapter strong. We are beginning our strategic planning for 2018 and 2019 as we have identified our 2019 President, Trish Perry.

Please take a second to thank the board members who serve you at the next Chapter meeting.

With Confidence,

Sara Krisher
ICF Minnesota President

Chapter News

2018 ICF Minnesota Board Election Results Announced - Corrected

The results of the 2018 ICF Minnesota Board of Directors election have been finalized.

Trish Perry, was elected to a three-year term as 2018 ICF President Elect.

Seven candidates were elected for two-year terms as ICF Minnesota Board members. They are:

• Jason Jones, ACC, CEC - Treasurer
• Mary Kay Delvo – Professional Development Co-Chair
• Michon Willman – Communications Co-Chair
• Polly Edwards - Membership Co-Chair
• Danielle Allen – Web Support Co-Chair
• Lance Hazzard, ACC – Outreach Co-Chair
• Shawna Clark – Sponsorship Co-Chair

ICF Minnesota welcomes the newly elected members and thanks all who were involved in the nomination and election process.

UPDATE: ICF Minnesota Partners with ICF Global Foundation in IGNITE Program

The LCST (Leadership and Coaching for Social Transformation) team has been working diligently to launch its initial Ignite project. The project leadership team hosted a kick-off meeting with those interested on September 28th. In follow-up to that meeting, work is being done to identify and solicit community education partners for this project. The entire project team met October 30th to discuss next steps and potential partners.

If you are interested in hearing more about LCST, know education partners you would like the team to consider, or have some time and skills you would like to contribute to this important ICF Global initiative, please contact project leaders John Owens, Joan Haan, or Christine Schwebel They will get you integrated into this important, world-wide project.

Upcoming Events

November Webinar - Demystifying the ICF Credentialing Process with Mickey Gustafson, ICF Credentialing Coordinator

Date: November 9, 2017

Time: Noon to 1:00 pm

Join us on Thursday, November 9th from noon to 1 p.m. CST for ICF Minnesota’s November webinar as Mickey Gustafson, Credentialing Coordinator, from the International Coach Federation Demystifies the ICF Credentialing Process. During this one-hour session, Mickey will show us around the ICF website and will clarify the process – making it doable rather than daunting. If you’d like to pose questions ahead of time, visit ICF Minnesota’s Facebook page and post your questions in the comments. There will be a Q & A opportunity during the live event as well.

Mickey Gustafson is a Credentialing Coordinator with the International Coach Federation. She joined ICF in 2014 and has supported the Credentialing department with extensive experience in customer service, marketing,and operations.

November In-Person Meeting - Become A Parent Coach, Ignite Your Passion, and Make A Meaningful Difference with Samantha Moe, M.A. SLP, Certified Parent Coach

Date: November 28, 2017

6:00 - 6:30 pm: Social Time       6:30 - 8:30 pm: Program

Do you love coaching but struggle to find a niche that would make building a business worthwhile? Do you have a passion for parenting? Parent coaching is a beautiful blend of step-by-step tactics and life coaching with parents who want to draw out their children’s gifts, create peace and enjoyment at home, and uncover who they are meant to be at this important stage in life. Discover how your coaching skills can be used make a difference in the lives of families while building a coaching practice like Mad2Glad that brings you joy, fulfillment, and … oh yeah…income.

Samantha Moe, M.A. SLP, is a Certified Parent Coach whose passion is teaching practical ways to decrease stress. Founder of the holistic and innovative Mad2Glad Blueprint, she guides caregivers in her step-by-step approach to dramatically reduce defiance and disrespect and re-establish confidence and authority.

Booming Business Blueprint: Five Ways To Stay Connected With Prospective Clients

by Lynn Nodland, Ph.D., MCC and Robin Nordmeyer, CLC

Greetings, Lynn and Robin here with Masterful Coaches Community helping you to reach your goals for a booming business, balanced life, and masterful coaching practice. As coaches, we strive to develop skills and knowledge to do a great job for our clients and make an impact in the world. This article focuses on ways to stay connected with prospective clients until they are ready to work with you.


When a prospect is not ready to say yes, you want to stay connected to them to ensure they have your information and remember you until they are ready to invest in your services. Here are five ways to consider that will help you stay connected and front-of-mind with those prospects.

1. Send or email a personal note to them or reach out with a personal phone call. It’s important to understand what is meaningful and appropriate Always be respectful. Being pushy and invasive may actually drive a prospect away from you. Immediately after meeting a prospect, schedule time in your planner when you will follow-up. That way you don’t forget and they won’t fall through the cracks. It’s also good to make notes about each new prospect, such as where did you meet and what are their needs and interests. Note any special information about them that helps you grow your connection in a more personal and caring way so you build that all-important know, like and trust.

2. Send them something else of value. Knowing your prospects’ needs and interests, you can keep an eye out for the latest trends and information they would appreciate knowing. Then make a point to share an article that touches on an area of interest or need that was uncovered in your initial contact with them. Your sharing provides more value to the prospect and it also helps to set you up as someone who is resourceful and knowledgeable. An added benefit is that your prospects feel special and know that you care about them.

3. Invite them to a free event you will be hosting, or share the follow up recording if the topic would be interesting to them. The event can be anything you choose to do, but keep it free. This encourages them to stay engaged with you. You have lots of options. You might decide to do a free webinar or tele-call using one of the various virtual platforms available. You could host a live event on Facebook or YouTube. You might put on an in-person Open House or Workshop. Whenever you invite prospects to something, be sure to ask them to share the opportunity with others who might also find value in attending.

4. Ask them to opt-in to some type of follow-up sequence. What would you want to give to encourage them to opt-in? This could be your monthly newsletter or updates, a free gift such as a report, e-book, or course, etc. Automating the sequence of follow up provides you more “touches” to keep in contact and on their radar until they are ready to say yes. Remember, it takes several touches for some prospects to convert into clients.

5. Ask Campaign or Survey. This approach never goes out of style and it gives you valuable information about your prospects. These methods help you understand ‘what else’ prospects are looking for or needing before they say yes. It can also help you learn more about their wants, needs and preferred ways to receive your services. Then you can tailor your advertising, offerings and content to their preferences.

In summary, we provided five ways to stay connected with prospects and encourage them to hire you once they are ready. We encourage you to decide which ways work for you and put them in action.

Remember, you don’t need to do it alone. We invite you to join our supportive group at for more tips and to connect with others who are building their coaching businesses. Always know that we would be honored to be of service to you. If you have questions or would like more information, please contact us at We look forward to getting to know you.

Please share this article in its entirety to those who might find it helpful.

Here’s To Your Success,

Lynn Nodland, Ph.D., MCC and Robin Nordmeyer, CLC

© 2018 Masterful Coaches Community & Booming Business Blueprint

Global News

Ethics in Coaching
12 Ways to Turn “I Don’t Know” into an Aha Moment
Coaching Presence and Being at Your Best
Previous Experience Desired


Regional News

2018 Midwest Region Coaches Conference: Call for Presentations

Do you have expertise and resources valuable to your professional colleagues? Do you want a chance to test your new ideas, practice your message, and share your proven approaches? Review the Call for Presentations for the 2018 Midwest Region Coaches Conference: Creating Connections in the City of Bridges. Submit your proposal!

2018 Midwest Region Coaches Conference: Call for Volunteers

We are looking for additional Program Committee members for the 2018 Midwest Region Coaches Conference in Pittsburgh. Please contact Diane Bickford at if you are interested in getting involved.

Chapter Member Announcements

***Advertise in the next Catalyst ***