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Jason Jones ICF-MN fills my bucket!! I look forward to the in person meetings to connect with my tribe of coaches and enjoy the way of being only coaches embody. It energizes me.
Bev Lutz ICF membership provides incredible professional networking opportunities, professional and personal growth, and opportunities to explore my strengths as I volunteer in service of my profession.  My chapter really helps me stay current with coaching, thought leadership, and learn-n-earn (CEU’s) from professional development events.  But it’s the supportive coach-friends and collaborators who have made membership for me priceless. //

Irene Kelly

Being a member of ICF offers me the opportunity for certification by the industry professional standard bearer; being a member of ICF Minnesota connects me to my professional peers for networking and collaboration.  Membership in both establishes me as “credible” and provides me opportunities to learn and grow.


Mary Kay Delvo  

Being a member of ICF-Minnesota helps me continue to bring my 'best self' to my clients.

Trish Perry ICF-MN gives me a place to authentically connect and share with other coaches. I have created long lasting friendships, collaborations and mentorships that have profoundly enriched my life and my business. //
Ann Marie Forshay ICF MN has provided me with crucial connections to other entrepreneurs and colleagues who share similar goals and challenges in their businesses. It's a welcoming place full of great ideas that have moved me forward both professionally and personally. //
Sara Krisher ICF Minnesota is the place to be if you're a coach or you're interested in the coaching profession. We come together to connect, grow and give because we are stronger together than we are apart. //
Lance Hazzard I chose to get involved with the ICF Minnesota Chapter to be part of a community of coaches who help our clients grow and achieve their goals. This organization brings great content to our coaching community and enables opportunities to learn and collaborate in multiple ways. //

HomeSeptember 2018 Catalyst
ICF Minnesota Catalyst

   September 2018
    Volume 33   Issue 33  Fall 2018    

Stay Current With the Latest ICF Minnesota News and Events

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In This Issue...

1. President's Letter
2. September 18th Event - PRISM and Gaston Awards
3. Chapter Updates - PRISM and Gaston Awards, LCST Updates
4. Book Review
5. Chapter News
6. Regional News
7. Global News
8. Member Announcements

Thank you to our Silver Partners

Thank you to our Bronze Partners

President's Letter

Start of a New Season

Summer is and always has been my favorite season. Of course, the irony in that is that I spend many more days looking forward to its arrival than it actually consists of and am able to enjoy.

For me, this summer flew by. I’m not quite sure why this year’s summer months sped by as quickly as they did; yet as I check the date on the calendar and listen to all of the State Fair advertisements, there is no denying fall is around the corner.

Summer is ending and while I am sad to say goodbye to the warm days and sunshine, the change in seasons is also refreshing for me. It is a chance to start fresh (whatever that means for you) with a new season.

Transitioning to the next season is a great metaphor for the next change in season for the ICF Minnesota Board. As I type this, we are in the last few days of voting in the new Board members. Soon we will know who will be stepping into their new roles. How exciting is that?!?! Side note: There is still time to join as a committee member if you want! 😊

Just like the change in Minnesota seasons, ICF Minnesota has new season to look forward to. The new members will bring new energy, ideas and excitement to the upcoming ICF season. That means the opportunity for more growth and connection – both personally and professionally!

Enjoy the new season!

Shari Fruechte, ACC, CAP, OM

ICF Minnesota President

Gaston and Prism Awards

September 18, 2018 from 6:00 p.m. to 8:30 p.m. at the Metropolitan Ballroom, 5418 Wayzata Blvd., Minneapolis, MN.  Register For This Event

Prism Award:

The Prism Award recognizes and celebrates organizations who have created excellence and enhanced effectiveness through their commitment to and utilization of coaching as a part of their leadership strategy.

Please join us on Tuesday evening, September 18, as we hear from three organizations on how coaching has made a positive difference in their places of work.

The three nominated organizations in 2018 are:

Best Buy

City of Minneapolis, Business Licensing Division


Each of the three nominees will present and discuss the:

• key needs, objectives, or priorities addressed through the implemented coaching program
• coaching process and methodology used
• scope of the coaching initiative
• influence, value and impact that the coaching initiative has had on the organization

They will show how their coaching initiatives have addressed key goals, shaped organizational culture and yielded discernible and measurable positive impacts.

Gaston Award:

Every year, ICF Minnesota honors one of our own who has made an outstanding contribution to coaching and the coaching community. The award is named after Elaine Gaston, the founder of our local coaching community, then called Minnesota Coaches’ Association (MCA).

Eighteen years ago, in 1997, MCA was formed as an organization to inspire, teach and develop the art and science of coaching. It took dedication, wisdom and courage to make this association successful and it is these qualities that the Gaston Award honors in a member of our chapter.

Gaston Award coaches are coaches that...

• Demonstrate servant leadership in the field of coaching
• Continue to take a stand for the profession of coaching
• Champion others selflessly

LCST Ignite Project Nears Completion

We are approaching the finish line of the Ignite Project! The final Zoom call with our fabulous coaches will be held on September 13. And the completion call with Neighborhood House is scheduled for September 17th. We look forward to reporting summary results in the October Newsletter.

New to the Ignite Project? For more information about this project and ICF Ignite, please review February’s Catalyst article or

Christine Schwebel, John Owens (remotely from India) and Joan Haan, Core Leadership Team

COACHING THE EXECUTIVE BRAIN…or any brain for that matter


By Mary Kay Delvo, INspiring SIGHT

Most organizations avoid scheduling evening events during the final week of a Minnesota summer, assuming attendance will be so low, it might not be worth the effort. That’s not how professional coaches roll, at least not those members of Minnesota’s Chapter of the International Coaching Federation.

On August 28th, nearly 90 professional coaches packed a room at the Metropolitan Ballroom in Golden Valley to hear Ann Betz, CPCC, PCC, CNTC, and co-founder of BEabove Leadership. Not only is Betz a Minnesota native, but she is also an International speaker and trainer onthe intersection of neuroscience, coaching and human transformation.

Caffeine was not necessary to keep this evening crowd awake and engaged after a long day of work. Betz’ belief in what she is preaching was palatable as she energetically used humor, stories, real life examples and movement. Her message--the power of understanding neuroscience for helping people create the change they want in their lives.

Betz explored multiple scientifically-proven strategies which coaches can use for helping clients connect to their higher brains, and ultimately, allowing them to more easily manage their reactive tendencies. She used neuroscience to help coaches understand both the positive and negative impacts of stress, and more......

Neuroscience is a 50-year-old discipline but has only been in the public mind from the leadership and coaching perspective for about seven years. Betz began her career working with nonprofit organizations and is trained as a professional coach.  She began studying neuroscience because her clients wanted evidence that coaching worksAs Betz began learning about neuroscience it helped her understand why coaching is possibly the best thing a person can do when wanting to create meaningful and lasting change. Science has discovered neuroplasticity, which means our brains are malleable, and can grow, reshape and restructure the neural pathways. This is where coaching comes in.


The rational brain operates on reason. Before clients will engage with coaches in activities that allow access to their intuitive brains, coaches need to give their clients’ rational brain a bone—structure and reason. Once coaches help clients access their intuitive brain, they help build their capacity for creating and sustaining change.



In the brain there are two networks:  Task Positive Network (TPN) and Default Mode Network (DMN) These networks are habitual, and one may be stronger than the other based on which was rewarded more often.


1. Task vs. Being

Task Positive Network (TPN) – is good for getting things done and people who can’t activate their TPN have difficulty doing so. If you only coach here, you will only get as far as transactional coaching. If you never spend time here, you and your client will wander and never make any progress.


Default Mode Network (DMN) - When in this mode, you dream, envision the future, develop long-term memory, gauge other’s perspective, understand others, and experience introspection. If you only spend time here, your client will remain in rumination (negative thinking). Task mode helps avoid your DMN. For those who ignore DMN all-together, they miss out on a certain kind of inner-wisdom they are carrying around but not accessing.


2. Willingness to fail/Exploring outside of the comfort zone, do “silly” stuff (play, humor). 

There is wisdom to be found in the silly and relaxing things. We know that a) Neurons that fire together wire together, b) The more we use a neural pathway, the more developed it becomes, and c) The more developed the pathway, the more automatic it becomes.


“No toddler has every said after they fall-down trying to learn to walk,

‘This walking thing is not for me.’ They just haven’t developed the neural pathways yet.

Coaches help their clients develop and strengthen new neural pathways.”      Ann Betz


3. Talking about / Considering emotions

In the end, all decisions are based on emotions. Without access to ones’ emotions how can you make decisions in a way that best supports you and your organization?


All learning has an emotional base”, Plato


4. Embodiment / Movement

Coaches help clients explore issues in multi-sensory way. “What does that taste like, how does it feel, what does it smell like?” The more neural pathways we have associated with a specific behavior, the stronger that neural network becomes.



So why do you need to hire a coach? Can’t you just do this for yourself? Science says the answer is “No!” The neuro pathways created in your brain are already entrenched based on habits developed over months or years of practice. To un-trench them, it takes something to disrupt the pathway enabling you to create a new one. Coaches and their techniques are that disruptor.


Betz gave attendees a lot more to chew on than what I’m sharing here, just ask anyone who attended.

If you don’t want to miss out on ICF Minnesota’s next event, go to their website and view the ICF Minnesota Event Calendar which is updated regularly. The 2019 Calendar will be out in early December. 


“When clients engage, we can go further and deeper with the coaching,

thus, impacting both the client and their organization more profoundly.”

                                                                               Ann Betz, BEabove Leadership.


Book Review

Triggers by Marshall Goldsmith


As coaches, we have a better than average understanding of triggers. We know that any change we set out to make will eventually lead us right into a trigger.  We work with clients who find this out quickly too. This book takes a deeper look at triggers and how they play a significant role in any change process.


“A trigger is any stimulus that reshapes our thoughts and actions.”


There are 15 Belief Triggers that stop behavioral change in its tracks and I’m sharing the three I resonate with the most.

  1. If I understand, I will do. Just because people understand what to do doesn’t ensure that they will actually do it.(Triggers confusion)
  2. I shouldn’t need help and structure.One of our most dysfunctional beliefs is our contempt for simplicity and structure. (Triggers exceptionalism)
  3. I won’t get tired and my enthusiasm will not fade. Self-control is a limited resource.(Triggers depletion)

Read the book to get all fifteen belief triggers and consider how they show up when you set out to make a change in your life. Marshall also proposes a proven and simple method for making and sustaining change in one’s life. Definitely check it out!


Sara Krisher

ICF Minnesota Past President



Top 5 things you didn’t know about your ICF Minnesota Board Member

This month

Trish Perry

1)      My southern friends call me “A Yankee who was raised good” because my mom was from NC, my Dad from SC and I was raised in a suburb of Chicago.  My husband is from LA so I guess I am also “A Yankee who married good”

2)      I love music and concerts.  I’ve seen 30 bands in the past 3 years.  Best concerts have been the Eagles, Jimmy Buffet, Santana, Peter Gabriel, Sting, Earth Wind and Fire, Queen and Cold Play.  Oh and U2!

3)      I wanted to be a farmer until I was 16 when my Mom talked me into being a buyer.  I worked in retail for the first 25 years of my career including almost 20 at Target.

4)      I HATE, I mean HATE, I mean LOATHE camping!  I love the outdoors, the animals and stars and such; I am much more of a cabin gal WITH indoor plumbing and electricity!

5)      I love to spend time with my family- they are my heart, cooking, traveling, visit museums, collecting art, having parties, spending time with friends, the sight and sounds of the ocean, shopping and coaching!

How to Become an ICF MN Board Member

Have you ever wanted to give back to the coaching profession?

Have you ever wanted to work with wonderful coaches in different fields?

Do you enjoy rolling up your sleeves and being part of a collaborative team?

GREAT…then we would love to have you join us!


ICF Minnesota is looking for coaches to share in this remarkable professional organization as a board member or committee member.  We are looking for a range of creative skills; communications, sales, marketing, businesses development or web support.   It is a chance to support coaching locally and throughout the state, plus a chance to learn, laugh and meet other coaching professionals. 


Reach out to any of our current board members and learn more about how you can be a part of ICF Minnesota.  Or email

Value Proposition – ICF Minnesota Chapter

The ICF Minnesota Chapter is an inspiring and innovative community of coaches committed to your professional excellence. Connect, engage, learn and grow with a coaching community that supports you at any level of your practice. You’ll benefit from:

  • Monthly events that includes speakers, webinars or coaching connections
  • Find a coach feature that allows the public to search for you as a coach in the ICF Minnesota Chapter
  • CCEU’s for credential requirements
  • Coaching awards and recognition for individuals, businesses and organizations
  • Partnerships with accredited coaching schools and inspiration for aspiring coaches
  • Opportunities for our certified coaches to work with non-profits in a pro-bono or reduced rate fee schedule to give back and create greater capability and community value.

Regional News

Global News

Introducing our 2019 Board Members

Thank you to the 40% of members who voted for our new board members.  This is a working board and these board members give their talents and time to make ICF MN a great chapter.  

Our newest board members will begin their terms in 2019.  Please welcome:
President Elect – Deb Johnson
Secretary - Cheryl Hegland
Professional Development Co-chair – Sara Krisher
Communications Co-Chair - Theresa Nutt
Membership Co-Chair – Darcy Stivland
Web Support Co-Chair – Ellen Carlson
Outreach Co-Chair – Judy Zimmer
Sponsorship Co-Chair – Jennifer Byrnes

Did you know?
The ICF Foundation has a Gift of Coaching Award for pro bono coaching
ICF Foundation’s Gift of Coaching Awards

The ICF Foundation's 2018 Gift of Coaching Awards applications will open Monday, September 4. The Gift of Coaching Awards program celebrates the impactful pro bono coaching initiatives that make a difference in communities around the globe. Chapter leaders can learn more about the updates to this year’s awards program and application process by attending the Gift of Coaching Awards webinar on September 4, 2018, at 9 a.m. (New York). Register for the webinar by emailing Additional resources, including case studies and program updates, can be found at

Did you know?
ICF Global has wonderful articles published every month- examples:

• Coaching a Coach: Is It a Challenge or an Opportunity?:
• How to Get a Reporter Interested in Coaching:
• When the Client is Thinking of Suicide:
• The Art of Coaching Improvisationally:

Did you know?
ICF Global has an entire online learning series on Business Development? 

It covers Know, Show, Grow and Go.  Learn more here

Did you know?
Credential Update

24,307: ICF Credential-holders 
847: ICF Credential applications approved in July 2018

Last year, the ICF Global Board of Directors agreed upon several changes to ICF Credentialing and Accreditation policies. On July 31, several changes to ICF Credentialing policies went into effect. Learn more about these changes here.

ICF has recently updated its credential application process to comply with new European regulations for data security and privacy. ICF now requires applicants to complete an attestation of their coaching experience hours by answering a series of questions within the credential application and providing the applicant’s signature verifying accuracy. This replaces the submission of a coaching log and is intended to help protect the privacy of coaching clients. To view the updated requirements, click here:

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